5 ways to sell your big ideas more effectively

10/10/2011 | ThoughtLeaders blog

Pitch meetings are make-or-break time for innovators, but many creative types are surprisingly ineffective at communicating their visions. It's vital to state clearly both the problem and the solution you've found, and how you plan to turn that into a profitable product or service. "Miss any of these ... and it's guaranteed your pitch will fall flat," writes Mike Figliuolo.

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