Dixons finds partner to shore up UniEuro brand in Italy

10/10/2013 | Reuters

UK-based consumer electronics retailer Dixons has agreed to pay $34 million to merge its UniEuro business in Italy with the parent of the Marco Polo brand, which is controlled by Rhone Capital, in an effort to focus on markets it leads in the UK, Greece, and Nordic countries. Dixons will own 15% of the combined company, which will operate 173 branded stores and trade through several franchise partners. The new venture comes weeks after Dixons sold off money-losing subsidiaries in Turkey and France.

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