Commentary: Ten ways to improve sales by 10% before the holidays

10/11/2007 | eCommerce-Guide.com

This article offers 10 tactics to help e-retailers increase sales in the 10 weeks leading up to the holiday season, based on a report issued by MarketLive and the e-tailing group. In October, get ready to rumble; in November, plan for Black Friday and Cyber Monday; and in December, "bring front and center features and functionality that save time for busy shoppers and aid decision-making from pre-wrapped gifts to last minute ideas," the presenter of the report said.

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