Demandbase to offer Web-marketing services

10/11/2013 | BtoB Magazine

Demandbase is adding marketing analytics and landing-page optimization services to its offering, and it's partnering with consultancy New Business Strategies on target account marketing strategies. The new Managed Analytics program aids in the development of key performance indicators and other functions, and SiteTuners is partnering with the company on landing-page optimization and custom-content and offer delivery.

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