A-List celebs embrace their new role as product endorsers

10/12/2006 | NYTimes.com

The taboo against appearing in ads seems to have lifted for a diverse list of A-list celebrities, including Bob Dylan, Susan Sarandon and Gwyneth Paltrow who are hawking products from Apple, Revlon and Estee Lauder, respectively. "That old stigma that celebrities were selling out by doing a commercial has gone by the wayside," said Linda Kaplan Thaler, CEO of the Kaplan Thaler Group.

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