Volvo Trucks outruns the bulls in latest ad

10/13/2013 | Adweek

Recent Volvo Trucks ads have "ranged from crazy to crazier," writes Sam Thielman, and the latest from Forsman & Bodenfors is no exception. It features a truck, painted red, leading a herd of bulls through a Spanish village. The camerawork captures "some great moments, including a bull skidding into [a camera] and knocking it over while it's filming," he writes.

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