3 ways to stay on top of your fans' Facebook feeds

10/14/2010 | SmartBrief/SmartBlog on Social Media

In theory, the content you post to Facebook goes out to all your fans, says Jay Baer -- but in practice, unless your content appears in the "Top News" section of your fans' news feeds, it's likely to go unread. To keep your content on top, it's important to understand how Facebook weights content, and to time, pace and structure your posts accordingly.

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