How asking questions can help shorten your sales cycle

10/14/2011 | StartupSmart.com.au (Australia)

Maintaining a strong cash flow is important, so try to reduce the length of the sales cycle, Dean Ramler writes. Start by asking detailed questions on the first sales call to prepare your company to meet the buyer's needs, he writes. Another way to improve cash flow is to require large upfront deposits for your orders.

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