Basic cable's business model helps change an industry

10/15/2010 | Wall Street Journal, The

Basic cable channels such as AMC, Lifetime, FX and USA are creating a new business model for the TV industry, which has traditionally been dominated by the broadcast networks. Once considered the domain of reruns and classic movies, basic cablers will spend an estimated $23 billion on 1,462 original programs compared with $14 billion on 863 shows in 2005, according to SNL Kagan.

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