Nike hunts for a media shop to handle Converse brand

Converse is reviewing its media buying and planning, launching a review that includes MediaVest, OMD and Horizon. The Nike-owned brand had assigned Wieden+Kennedy media duties and uses Anomaly as its creative shop. Nike sees Converse as poised for double-digit growth through 2017 and expects media spending on the brand to rise from $5 million in 2012 to $22 million after the review.

View Full Article in:

Advertising Age (free access for SmartBrief readers)

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA