Wing pricing worries McDonald's franchisees

10/15/2013 | BurgerBusiness.com

McDonald's franchisees are happy about the taste of the chain's new chicken wings but worried that the $1-per-wing price won't fly when other eateries sell the popular snack for as low as 25 cents apiece at happy hour, according to a survey by Janney Montgomery Scott analyst Mark Kalinowski. Some operators questioned the plethora of sauce choices and others said they're not getting the same boost that they used to get from new product introductions.

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