Prioritize profits over revenue to grow your business

10/16/2013 | Inc. online (free registration)

Concentrating on revenue instead of profits as you attempt to achieve growth can be detrimental to your business, write Karl Stark and Bill Stewart, managing directors of Avondale. "Growth is about creating profits, not revenue," they write. "If you shift your aim from revenue growth to profit growth, the right choices start to come into focus."

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