Report: Kraft appears ready to sell two candy brands

10/18/2004 | MSNBC · Wall Street Journal, The

Sources close to Kraft say the food company has put its Altoids and Life Savers brands up for sale, with Hershey Foods, Cadbury Scweppes and Wm. Wrigley Jr. all seen as potential buyers. The two brands could fetch as much as $1 billion, and their sale reflects Kraft's decision to focus on its cookie, cracker and cheese brands.

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MSNBC · Wall Street Journal, The

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