What do Internet searchers want to know about your company?

10/18/2010 | Inc. online (free registration)

About 70% of consumers look online first when searching for a local business, compared with 23% who flip through a paper version of the Yellow Pages. And what exactly do those consumers hope to find when they look you up? At least 70% said they were looking for each of the following: ratings and reviews, special offers, product news and company news.

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Inc. online (free registration)

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