3 common startup money mistakes

10/18/2012 | Fox Business Small Business Center

Startup founders are setting themselves up for failure if they don't pay the IRS or don't test their products with their target customers, Susan Schreter writes. "One way or another, an entrepreneur's target customers will determine if a startup idea is really a good business idea," she writes. "Why not find out before investing in big production runs and advertising rather than after?"

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