Nissan tempts millennials to try new car with social media contests

10/18/2013 | MediaPost Communications

Nissan is positioning its social media message to millennials, promising that the automaker's Versa Note will open "Your Door to More." The company is running two competitions to boost interest. One allows people to create a "Passion Portrait" to share on Facebook and Twitter, while another invites customers to submit videos to Vine and Instagram that feature a cutout of the car.

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