Friskies teams up with Pet Acoustics on cat music

10/20/2011 | Drug Store News

Friskies has partnered with Pet Acoustics, a company that makes music for pets, to create six tracks intended to inspire cats to play, available at Friskies.com. "We're always looking for unique ways to enhance cat play," said Friskies executive Alison Coburn of the partnership, which will include two new tracks a quarter through June 2012.

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