Vacation rental service hopes for ad TD with Super Bowl debut

10/21/2009 | MediaPost Communications

Vacation rental service HomeAway will use the Super Bowl as the venue for its first national TV ad, which will kick off a major campaign for the Austin, Texas-based company. The first-time Super Bowl advertiser will join a roster of repeat big game marketers, including CareerBuilder, InBev's Anheuser Busch, Frito-Lay and GoDaddy.com.

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