Zicasso CEO offers tips for travel agents' websites

10/21/2010 | Travel Agent Central

Brian Tan, founder and chief executive at Zicasso.com, which helps match travelers with agents, encourages travel sellers to reconsider their websites. Tan offers suggestions for enhancing the sites for the benefit of agents and their clients. He says a website's main goals should be to build the agent's brand, make a great impression, convey expertise and build trust.

View Full Article in:

Travel Agent Central

Published in Brief: