The week's quick fact

10/23/2009

"Research in entrepreneurship has come a long way past trait psychology popular in the 1960's that suggested entrepreneurs were risk-taking, achievement-oriented heroic individuals. Instead, more than 30 years of research shows that it is behavioral and cognitive psychology that predicts success, not traits," writes Dr. Candida Brush, a full professor at Babson College, holder of the Paul T. Babson Chair in Entrepreneurship and Division Chair for Entrepreneurship. Read more.

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