Study: Many U.S. consumers use search engines for CPG info

10/24/2007 | Advertising Age (tiered subscription model) · Adweek

Online search is driving significant traffic toward consumer packaged-goods Web sites, with food brands leading the pack, collectively logging 93.7 million visitors within a three-month period -- with nearly half of those visitors coming from search -- according to research by comScore Media Metrix.

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Advertising Age (tiered subscription model) · Adweek

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