Starbucks pushes app downloads with Flixster ad

10/24/2011 | Mobile Marketer

Starbucks is tapping Flixster's iPhone application for ads to promote downloads of the beverage retailer's own mobile Android and iOS apps, including its m-commerce app for iPhones. The "Pay faster, sip slower" ad is situated at the top of the Flixster app and takes users to Apple's App Store.

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