Purveyors of premium ice cream eye crowded market

10/26/2006 | NYTimes.com

The retail ice cream market, already crowded and competitive, is seeing a new trend these days, as sellers of premium products try to establish a niche. Three companies -- Marble Slab Creamery, Cold Stone Creamery and MaggieMoo's International -- have high hopes of becoming the Starbucks of their sector.

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