What's "It" all about, eBay?

10/27/2005 | CNET

EBay's new ad pitch is intended to let consumers know "You can get 'it'" -- any holiday product, old or new -- on the online retail site. The new national campaign, just the third in the auction site's 10-year run, will play on hit TV shows like "Lost" and "Desperate Housewives" and in magazines such as Time and Rolling Stone and via Web portals including Yahoo! and MSN.

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