Hershey looks to launches for sales growth

10/27/2013 | BakingBusiness.com

The Hershey Co., is betting on several upcoming product launches to sustain sales momentum in 2014. Hershey Spreads, 13-oz. jars of chocolate, chocolate with hazelnut and chocolate with almond spreads, will debut in December with to-go portion packs scheduled in 2014. Lancaster caramel cremes will appear in January, and York Minis, bite-size peppermint patties, also are slated. "As we look to 2014 and beyond, we will continue to focus on U.S. core brands and leverage Hershey's scale at retail," said President and CEO J.P. Bilbrey.

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