Some e-mail tips are timeless

10/28/2012 | MarketingSherpa

Back in 2003, a case study showed how paying attention to the time of day helped one marketer boost e-mail open rates more than 70%, and the lessons still hold up today. Hanna Andrzejewska of GetResponse describes her company's recent research into the subject of e-mail timing, including the fact that all e-mails get the most opens within the hour after they're sent.

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