Ore. importer aims to raise dragonfruit demand

10/28/2013 | Fresh Fruit Portal (Chile)

Oregon-based Dragonberry Produce imported 50 containers of dragonfruit from Vietnam this year and plans to more-than double that in future seasons as it works to move the exotic fruit into the mainstream, said sales executive Amy Nguyen. "It is a unique fruit, and import acceptance in other countries has shown that the fruit is becoming popular. Competition is making the product more accepted at the retail level and it is used more often at the food service level," she said.

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Fresh Fruit Portal (Chile)

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