How to connect with teen consumers

10/29/2004 | iMedia Connection

Marketing to teens is increasingly important for most brands because more than ever before that segment has the power to make or break a brand. To connect with teens, marketers must tap into them frequently, build individual relationships and stress that the brand represents freedom, said speakers at this week's "WHAT TEENS WANT: Marketing to Teens Using Music, Movies and the Media" conference in Beverly Hills, Calif.

View Full Article in:

iMedia Connection

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY