How your CEO will judge your performance

10/31/2011 | Sales Benchmark Index

CEOs rely on three factors when evaluating their chief sales officers, writes Tony Albachiara. They compare the company's performance to the previous year and to that of competitors, while also considering the impact of the economy on customers, he writes. But the decision about whether you'll get to keep your job ultimately depends on your plan going forward, so it's important to develop a strategy for the coming year, he writes.

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