Basketball stars shoot for more student interest in STEM

10/31/2013 | Education Week

Miami Heat basketball players LeBron James and Chris Bosh are among a group of NBA stars lending their popularity to campaigns aimed at boosting student interest in science, technology, engineering and math. Bosh recently wrote a column for, urging students to learn how to code. James is featured in a series of "LeBron Asks" videos about science and math on Khan Academy. NBA's all-time leading scorer Kareem Abdul-Jabbar has served as California's After-School STEM Ambassador since 2012.

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