Lenovo uses mobile to connect shoppers, retailers

10/31/2013 | MobileCommerceDaily.com

Lenovo runs about 5,000 location-based mobile pages to compensate for a lack of branded retail outlets. Given the 20,000 to 30,000 online searches per month for stores that carry Lenovo products, the company built HTML5 pages to point searchers in key cities to Lenovo retailers such as Office Depot, Best Buy and Office Max.

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