Are You Willing to Pay for Social Networks?


The ongoing debate on the monetization of social networks continues. But which sites most readily lend themselves to fee-based approaches? In a February 2009 Abrams Research study, nearly one-third of respondents in a sample of social media early adopters selected Facebook as the site for which they would be most willing to pay. LinkedIn was a close second, with 29.7% of the votes, followed by Twitter with 21.8%. To find out more about digital marketing and eMarketer's report, "Social Network Content: Are Users Willing to Pay," click here.

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