Online retailers hope to make every day of the season Cyber Monday

11/4/2013 | Women's Wear Daily (subscription required)

Consumers are expected to do more of their online holiday shopping on Thanksgiving Day than ever before, and the trend will stretch out through the holiday weekend and into Cyber Monday, which last year brought a 21.7% rise in online retail sales, according to ComScore. Improved delivery options, including next-day and same-day delivery in some cases, also means shoppers have more options for last-minute online gift buying. "We're hoping we can turn the entire holiday season into one very long Cyber Monday, hopefully without the discounts," Fancy CEO Joseph Einhorn said.

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