Social-network ads highly targeted but potentially "creepy"

11/5/2007 | Adweek

Social networks Facebook and MySpace are concocting methods of serving ads to users based on details from their personal profiles, and having such ads appear to users both on the social networks and elsewhere on the Web, using tracking technology. The key for advertisers, according to this article, is to take advantage of this ad targeting without appearing to be too intrusive.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY