Starburst backs Next New Networks' YouTube slot

11/5/2008 | Mediaweek

For the second time in a month, Starburst underwrote a distribution deal for the Next New Networks' series "Nite Fite," giving an episode top placement on YouTube. The series, which regularly carries promotional messaging from Mars' Starburst, features fictional 50-somethings Penalty and Lloyd debating issues.

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