Can Myspace become a must-have for marketers?

11/5/2013 |

Myspace is bouncing back and has tripled its user base in recent months -- but it's unclear whether that will be enough to persuade marketers to return to the once-great network. That's understandable, writes Albert Costill, but brands shouldn't be too quick to dismiss the revamped network. "[I]f done properly, Myspace could really help your brands cross into new territories," he writes.

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