Stay focused on your firm's strengths, nonprofit's CEO says

11/7/2010 | Bloomberg Businessweek

A laserlike focus on your company's core strengths is the key to success, writes Room to Read CEO Erin Ganju. Be aware of the things you do well and the things you do badly, then try to stick to the former, Ganju advises. "The secret sauce can best be summed up in one phrase: know what you do, and do it well," she writes.

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