Column: Promote hotel security in marketing efforts

11/7/2012 | eHotelier.com

Tourists want to see a solid security presence at the hotels they stay at, and hoteliers would be wise to properly train guards and make security part of their marketing strategy. "Visitors continue to make it clear that, in this 'era of terrorism' and in places where there is street crime, a highly visible police and security presence makes them feel more comfortable, willing to stay on the streets longer and more likely to spend money," this feature says.

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