Breads rise to the next level at quickservice chains

11/7/2013 | USA Today

Restaurant chains are looking to innovative new bread options to appeal to millennial consumers, including Wendy's, which will follow up the success of its pretzel bun with the introduction a brioche burger bun next week. Others including Carl's Jr., Arby's, Smashburger, Subway and Culver's are putting more focus on bread, with new offerings including Hawaiian bread, artisan buns and flatbreads.

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