Ford plans green marketing push at Commonwealth Games

11/7/2013 | MarketingWeek.co.uk (U.K) (free content) · BBC

Ford will be an official sponsor of the 2014 Commonwealth Games and will use the sporting event to promote its fuel-efficient vehicles. The automaker will also provide 1,100 electric vehicles for use by event organizers.

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MarketingWeek.co.uk (U.K) (free content) · BBC

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