Native advertising is seen as a good mobile fit with Tumblr

11/8/2013 | Mobile Marketer

Native advertising with a human feel is a natural fit with mobile for Tumblr users, said David Hayes, head of canvas at Tumblr. "On the Internet, you can't really tell the difference between a brand and a human being. The idea that native advertising makes brands act more like human beings, if you want to be native, first study your user's native behavior," Hayes said during a session at ad:tech New York 2013.

View Full Article in:

Mobile Marketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY