A VC willing to challenge Craigslist

11/14/2008 | NYTimes.com

How can a business compete with a Web site that allows people to post ads -- for cars, homes, lawyers, romance -- all for free? Still, Patricia Nakache, a partner at the venture capital firm Trinity, is backing startups that are taking on Craigslist, reasoning that "people are willing to pay for a better experience."

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