Strategies for fighting your fear of selling

11/14/2011 | Entrepreneur online

The selling process is uncomfortable for many entrepreneurs, but they can overcome their fears with some work, Lisa Girard writes. Seasoned sellers understand that rejection is part of doing business and offers an opportunity to improve their approach. Another common fear -- that you won't be able to follow through if a customer agrees to do business with you -- can be mitigated by collecting feedback from clients.

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