Mobile solutions rev up digital signage

11/14/2012 |

Digital signs with passive messages that rotate on a regular schedule still dominate, but advertisers and signage companies are increasingly exploring M2M solutions that can create more relevant and often personalized messages. “We live in a world where increasingly marketers are vying for the attention of billions of customers. Those with the best content in the most places have a distinct advantage," Sierra Wireless Vice President Brian Anderson said.

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