Langham Place Fifth Avenue, New York is promoting its new Maserati Quattroporte chauffeur service with a new $176 cocktail. Customers who order the cocktail receive a ride home in the new Maserati. "The inspiration was the car itself," said Louise O’Brien, regional director of public relations in North America for Langham Hospitality Group, New York. "When we got the new model, we wanted to do something to celebrate."
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