New FTC rule is safeguard, but franchisees "beware"

11/15/2007 | BusinessWeek.com/Today's Tip blog

Potential entrepreneurs have thousands of ready-made business models in the franchise opportunities on the market, but experts say buyers should thoroughly investigate any option they are considering. "It's incumbent upon the buyer to know what they're getting into, yet very few people understand what's happening and tons of lives have been ruined through bad investments," says franchise consultant and writer Nick Bibby.

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