Minorities are more active on mobile Web

11/16/2011

According to data from eMarketer, minority mobile users in the U.S. are more likely to be on the mobile Web than their white counterparts. More than half of Hispanics who own a mobile phone will use the mobile internet this year, and by 2015, that proportion will rise to 71.1%, eMarketer estimates. Nearly as many black and Asian mobile users are mobile web users in 2011.

To find out more about eMarketer's coverage of mobile phone demographics, click here.


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