Coors Light grabs the TiVo remote

11/19/2009 | MediaPost Communications

TiVo users will receive Coors Light marketing messages and content when they use their TiVo remote to pause, delete or otherwise interact with NFL programming. The deal between TiVo and MillerCoors will continue through all Super Bowl programming and directs consumers to a Coors Light NFL Showcase Web page.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Director - CIA Consulting
The Culinary Institute of America
Hyde Park, NY
Culinary Arts Faculty
The Culinary Institute of America
Hyde Park, NY
Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations