Alton Brown hits the salt mines for Diamond Crystal

11/20/2009 | MediaPost Communications

Food Network star Alton Brown has been tapped by Cargill for a Diamond Crystal campaign that educates consumers about different kinds of salt, particularly the company's kosher and sea salt. The campaign includes an interactive microsite, in which Brown explains things such as how salt is formed, how to pinch kosher salt and how to use it in cooking.

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