Points to ponder before hiring more sales staff

11/20/2012 | CFO.com

Hiring more sales staff doesn't automatically translate into top-line revenue growth, David Rosenbaum writes. Before a new sales rep is brought on board, make sure the current salespeople are meeting their quotas. Also, finance chiefs should examine the total cost of the new salesperson, including training and additional software licenses. "You need to look at the overall ecosystem before you add staff," says Kevin Akeroyd of Badgeville.

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